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Fri 9 Jun 2017
09:30 - 11:30

Venue: Phoenix Teaching Room 1, New Museums Site

Provided by: University Information Services - Digital Literacy Skills


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Google Analytics: An Introduction
BeginnersPrerequisites

Fri 9 Jun 2017

Description

Initially there will be a talk and demonstration then there will be an opportunity to try out any techniques you have learned about. To this end, if you are interested in looking at analytics for your own site and you haven't yet obtained a code and installed it on your pages, you will need to do that before the course. If you are interested in interpreting data that is already being collected you won't have to worry about that. Bear in mind that there is a lag in data collection of 24 hours.

Target audience
  • All current University members (departments and colleges)
  • Further details regarding eligibility criteria are available
Prerequisites

Ownership of web pages that need analytics

Sessions

Number of sessions: 1

# Date Time Venue Trainer
1 Fri 9 Jun 2017   09:30 - 11:30 09:30 - 11:30 Phoenix Teaching Room 1, New Museums Site map Magdalena Weglowska
Topics covered
  • Setting up Google Analytics
  • How Google Analytics works
  • Understanding what the analytics are telling you and what they aren't
Format

Presentation, demonstration and practicals,

Taught using

Current verison of Google Analytics using a web browser on MCS Windows

Notes
Duration

One half day session

Themes

Booking / availability